Writing a long blog post that is still engaging to your readers can be a challenge. However, if you know how to build content properly, long articles not only provide a lot of information but also keep readers on the page longer, increase engagement and improve SEO rankings for your blog. . In this article, we will learn the steps and techniques to help you write long articles that are still attractive to readers.
Why Are Long Articles Important?
Long-form articles have many benefits not only for SEO but also for reader experience:
- Provide full value: Long articles help you dig deep into the topic, providing detailed and comprehensive information to readers.
- Increase reading time: When readers spend more time on your articles, search engines will rank your blog higher.
- Enhance interaction: Long articles often create many opportunities to discuss, share opinions or ask questions, encouraging reader interaction.
How to Write Long but Attractive Articles for Readers
Here are steps and techniques to help you write long-form articles that still keep your readers engaged:
1. Build a Clear Layout
Long articles need to have a clear layout so readers don’t feel overwhelmed by the amount of information. Let’s start by building a detailed outline:
- Title: Make the title clear, attractive and contain the main keyword.
- Introduce: Open the article with a brief introduction, clearly explaining why the article is important and what readers will learn.
- Main content: Divide content into small sections with subheadings for easy reading and following.
- Conclude: Summarize the main content and encourage readers to take action, such as leaving a comment or sharing the article.
2. Use Heading
Subheadings help break up article content, making it easier to read and follow. Subheadings not only clarify the content but also help search engines understand the structure of your article.
- H1: There should only be one H1 title, which is usually the main title of the article.
- H2: Use H2 headings for the main sections of the article.
- H3: H3 headings can be used for smaller sections within H2 headings.
3. Add Images, Videos and Graphics
Images, videos and graphics not only help illustrate information but also keep readers engaged longer. You should use images that are relevant to the content and of high quality.
- Insert illustrations into important parts of the article.
- Embed videos or infographics to add more excitement to your articles.
- Use charts or tables if the article has a lot of data to present.
4. Use Short Sentences and Short Paragraphs
In long articles, using short sentences and short paragraphs will make the article easier to read. Long paragraphs can make readers feel bored and skip the content.
Divide the content into small paragraphs, each paragraph has 3-5 sentences, and use short sentences to convey the message.
5. Ask Questions and Encourage Participation
Asking questions in your articles is an effective way to encourage interaction from readers. You can end your article with a provocative question and invite readers to share their opinions in the comments section.
For example: “Do you have any ideas on how to write long but still engaging articles? Please share in the comments section below!”
6. Provide Internal and External Links
Internal links help readers discover more articles on your blog, while external links (link out) help add additional documents or references from outside. This not only enhances the informational value of the article but also improves SEO.
- Internal links: Link to other articles or pages in your blog to keep readers engaged longer.
- External links: Link to reputable sources or external references to add authenticity to the content.
7. Optimize SEO for Articles
A long article not only needs to be attractive but also needs SEO optimization to easily appear on search engines. Here are some SEO factors you need to pay attention to:
- Choose main keyword: Make sure your article’s main keyword appears naturally in the title, subheadings, and body.
- Meta description: Write a short and engaging description for your article to show up in search results.
- Alt tags for images: Use alt tags to describe images, helping search engines clearly understand the content of the image.
- Optimize page loading speed: Use lightweight images and file compression to ensure articles load quickly.
Tips for Writing Attractive Long Articles
- Focus on content quality: Even though the article is long, make sure the content is always quality and provides real value to readers.
- Use stories and examples: To keep readers engaged, you can use stories or real-life illustrations.
- Regularly check accuracy: Long articles need to be checked thoroughly to ensure there are no spelling errors or inaccurate information.
Write engaging articles
Writing long but engaging articles is an important skill to attract and retain readers on a blog. By building a clear layout, using images, asking questions, and optimizing SEO, you can write long-form articles that still remain engaging. Hopefully with the above instructions, you will easily write long articles more effectively. Wish you success!